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SEO Courses in Bangalore


Connect with us to learn more about Healthcare Digital Marketing Consultancy In Bangalore.

SEO Courses in Bangalore, Kengeri.DigitalValueAdd makes you learn how the advanced concepts of SEO on-page and off- page will help you to step into the industry or businesses. We also enrich with real-time projects and live training.

What is Search Engine Optimization (SEO)?

Search Engine Optimization or SEO is a series of methods by which business leverage the dynamics of search engines to increase the visibility of a website. Search engines always give the most relevant results to users depending on the search keywords.

The two major steps involved in SEO

1-On Page

2-Off Page Optimization

DigitalValueAdd is one of the Best SEO Courses in Bangalore, Kengeri. Here are Some of the SEO Modules Covered

  • Overview
  • What is Search Engine?
  • Why search engine important for companies?
  • Main types of Search Engines
  • A base of Search engines
  • Search Engine Working Process
  • What is Crawlers, Spiders, Robots
  • Crawling and Indexing
  • Search Engines and Directories
  • How this search engines Index Pages?
  • How these search engines rank Pages?
  • Web Site Relevancy Factors
  • Site navigation
1) On-page optimization
  • Permalinks
  • Title tag Optimization
  • Header tags: H1-H2 tags
  • Meta tag
  • Meta title, Description
  • Meta Keywords
  • Alt-tag Optimization
  • Footer optimization
  • Anchor Links Optimization
  • URL Optimization
  • Internal links structure
  • External links optimization
  • Introduction to Keyword Research
  • What are keywords?
  • Different types of keywords
  • Keywords research process
  • Understanding keywords mix
  • Keyword planning: competition level keyword creation and analysis
  • Keywords Optimization
  • Keyword Density
  • Keyword Prominence
  • Keyword frequency
  • Localized Keywords Research
  • Google keyword planner tool
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing a Keyword List for Project
  • URL Rewriting Techniques (301, 302)
  • Sitemap for link Optimization
  • RSS Feed Creations
  • txt file optimization
  • Rewriting robot friendly text
2) Off-page optimization
  • Introduction to off page optimization
  • Factors affecting offsite optimization
  • Importance of offsite optimization
  • Current scenario of search engine optimization
  • Hosting of Google sitemap
  • Submission to search engines
  • Linking Building Methodology
  • Types of Linking Methods
  • One way linking
  • Two way linking
  • Three-way linking
  • White Hat Link Building
  • Black Hat Link Building
  • Link checking tools
  • Directory submissions
  • Social bookmarking
  • Posting classifieds
  • Local listing
  • Forum signatures
  • Article submissions
  • Importance of social buttons and social media
  • Press release submission
  • Alexa ranking Tool
  • Page Rank Tool
  • Complete Seo Tools and Usages
  • How does search engine algorithm work
3) Content Management System (CMS)
  • What is Web Hosting
  • Types of Web Hosting
  • Sharing, Dedicated, VPS Hosting
  • DNS creation and Status
  • Rooting HTTP, https
  • creation of Blogs / Websites / Portals
  • What is Domain
  • How to Choose Domains
  • How to register domain
  • Dynamic, Static Websites
  • Web layout structure
  • Design factors and guidelines
  • Free website creation
  • Word-press installation
  • Dashboard details
  • Changing the default settings
  • Installation and theme customization
  • Content management
  • How to write an optimized content?
  • Menu path creation
  • Favicons Creation
  • Widgets on themes
  • Best use of plug-in
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